Strategy
&
Consulting
Concentrated platform expertise for sustainable, strategic solutions
With many years of experience in the platform business, we are your consulting sparring partner at eye level for in-depth strategic issues.
The sustainable Marketplace Strategy
A solid marketplace strategy is the foundation for sustainable success and sales growth. An operational step-by-step implementation plan, tailored to each marketplace, ensures that the right optimizations are made in the right order. This is relevant for all brand manufacturers who want to achieve an increase in budget efficiency or ROI.
The advantages of Account Management with MARKETAGENTS
Potential assessment
We determine in a structured and analytical manner how suitable your products are for distribution on online marketplaces and what potential lies in your product range.
Roadmap & Milestones
A strategy needs to be translated into concrete subsections, interim goals and a time frame. We draw up this plan together with you.
Internationalization
We are happy to accompany the international roll-out of your products and the targeted scaling of your business in order to bring your brand to the forefront globally.
Workshops & Seminars
The transfer of real practical knowledge for marketplace sellers, manufacturers and brands. Concrete know-how, individual and with maximum practical relevance.
Multichannel strategy
Amazon only vs. multichannel. Germany or Europe? Based on our analyses and your goals, we develop a suitable and sustainable strategy.
Marketing-Mix
When selling across different platforms and sales channels, we help with the optimal coordination of marketing activities.
Marketplace Audits
Your status quo. We take a close look at existing sales channels, the system landscape and performance and evaluate them objectively.
Joint Venture
Are you looking for a capable partner for marketplaces for a joint project, a new product or your brand?
We look forward to hearing from you.
Three steps to a target-oriented Marketplace Strategy
Step 1
Analytical audit
Step 2
Customized strategy
Step 3
Evaluation
We analyze problems: what are the company's goals for the coming years? What has been planned and implemented so far. What concrete possibilities exist for achieving the goals.
Based on the analysis, a systemic marketplace strategy tailored to the company, brand(s) and products is derived. Our approach is always holistic and sustainable.
The strategy is evaluated (target/actual comparison) in order to derive further strategic steps. For example: granular optimization, change of focus or expansion of the portfolio.