What we achieve with our partners!
Children's toys
Challenge!
A well-known German medium-sized company with an internationally recognized brand wants to expand its digital business (in addition to Amazon) to other marketplaces and control them. In order to do this and keep prices stable, he wants to realize the project (at least indirectly) D2C. It is also important for Amazon to ensure availability in OOS and LBB situations ("vendor backup"). In addition, end-of-life products and end-of-season items are to be sold according to plan.
Solution!
As the brand sells well-known items that have certain peaks (peak times) during the year (toys: Easter, Christmas, etc.), the aim is to launch quickly and sell organically. Once Amazon has been connected, other marketplaces will be implemented.
Amazon DE: Hybrid | Account Management
+ Focus on organic sales
eBay DE + Kaufland DE + Otto DE + Zalando DE
Q1
Q2
Q3
Q4
2021
Amazon DE
0k €
Amazon DE
0k €
Amazon DE
0k €
Amazon DE
96k €
Total Net. Sales
96k €
2022
3P Kanäle DE
75k €
Amazon, eBay, Kaufland, Otto, Zalando
3P Kanäle DE
60k €
Amazon, eBay, Kaufland, Otto, Zalando
3P Kanäle DE
80k €
Amazon, eBay, Kaufland, Otto, Zalando
3P Kanäle DE
130k €
Amazon, eBay, Kaufland, Otto, Zalando
Total Net. Sales
345k €
+249k €